Unibet, an internet betting group has partnered with Royal Windsor Racecourse for content supply deal. On concluding the deal, Unibet will sponsor 20 races for Royal Windsor as well as enjoying exclusive betting opportunities.
The deal will make Unibet the racecourse’s exclusive betting partner and will sponsor the Trainers and Jockeys Championship.
Ed Nicholson, Unibet UK Marketing Head said, “We are delighted to be associated with an iconic and respected UK racecourse and Royal Windsor is one of the many horse-racing marketing and associations that we will announce in the forth coming weeks.”
“The partnership deal will see us consistently talking with the targeted group of potential customers via branded coverage, ATR and all other media. Looking at this summer, there will be 26 meetings and 22 fixtures on Monday nights.”
Stuart Dorn, Royal Windsor Executive Director further added, “We are pleased to be working with one of the best leading online bookmakers in Europe as our betting partner.”
“We are looking forward to this exciting season ahead of us and partnering with the winner of International Gaming Awards 2014, we are sure that our racing products will be promoted extensively this summer season as well as aims for the future.”.